From The Verge:
Despite its age, Ascher believes nothing can touch The Shining for interpretive popularity. "Inception was maybe going neck and neck with it for a little while while we were working on [Room 237] but very quickly tapered off," he says. "People are more actively combing through The Shining in microscopic detail than they did when it was new or are doing for any contemporary film." With every new technology — from VHS to Blu-ray — there’s a new way to watch the film; eventually, one theorist screened it running forward and backwards on the same screen, looking for more visual quirks. "After you’re done watching and re-watching in successive mediums," Ascher says, "the final stage — or maybe there’s still another one coming — is to manipulate the movie and watch it in a new way."
There is lots more, it's a long interview. Read the rest at Theverge.com.